SubscriberVerify Articles

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SMS Marketing, SMS, sms carrier, tcpa

Why SMS Marketing Might Be Dead in 5 Years—If Carriers Keep This Up

For over a decade, SMS marketing has been the bedrock of mobile engagement. With open rates often cited above 95% and near-universal device compatibility, it seemed indestructible. Yet today, industry insiders are sounding the...

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7 mins read

SMS, sms carrier, tcpa, tcpa restrictions

Are SMS Compliance Rules Silencing Free Speech in Marketing?

Few marketing channels are as tightly controlled — yet so widely used — as SMS. Behind every promotional text lies an invisible gauntlet of carrier rules, algorithmic filters, and registration barriers. Most recipients never...

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6 mins read

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2 mins read

SMS, sms carrier, tcpa, tcpa restrictions

2025 SMS Carrier Restrictions That Will Shock Small Business Owners

$10,000 per text? Yup. Carrier fines for forbidden SMS content are real.

SMS campaigns often boast high open and response rates. But a growing crackdown has made mobile carriers strict enforcers, with the power to block messages,...

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6 mins read